A friend of mind was telling me about how green bins with green footprints leading up to them had reduced littering.
This approach is based on an experiment from 2011 where Pelle G. Hansen and students from Roskilde University gave out free sweets to people in Copenhagen. They then counted wrappers that had been dropped on the floor or put in the nearby bins.
The experiment was then repeated in an area where they painted green footprints leading up to the bins and this resulted in an amazing 46% decrease in wrappers being dropped on the street. You can read more about this fascinating experiment here.
In 2012, the decision was taken to install 1500 of these green bins with footsteps leading up to them in Copenhagen in order to reduce littering. You can read more about this here.
One of the reasons that people think that this approach makes a difference is that it makes the bins more prominent. That people who may not have searched for a bin put their litter in because the bright bin is very noticeable.
Ironically my friend was telling me about the green footprints just before a meeting where we were talking Hebrews 12.1-3. These verses talk about us looking to and following Jesus as we run the race of life that God has marked out for us. It goes on to talk about Jesus who shows us how faith should be lived, he initiates our faith as well as perfecting it.
The green bins encourage us not to drop litter.
Jesus encourages us to live our faith well and not to give up when things get tough.
I hope we can all drop less litter but I also hope that we can benefit from the amazing blessings found in following Jesus.